KASAMA

Kasama is a seven-year aged rum from the Philippines. For those who don’t know, rum is the most diverse spirit category— which also makes it one of the most competitive. Our social media team took the idea of “togetherness” (Kasama meaning “together” in Filipino), leading initiatives that spark joy and delight across the Kasama Instagram feed and in stories. With dazzling graphics, potent copy, and a strategic hashtag strategy, Wonderkind was able to create a seamless brand tone and visual aesthetic not only reflective of the high quality of the rum, but also capturing the sunshine spirit the founder craved.